Get 100% of the Performance for 30% of the Cost.

David is a Senior Digital Marketing Specialist with over six years of hands-on experience specializing in media buying, performance marketing, and full-funnel digital campaign management. Throughout his career, he has worked primarily with marketing agencies, managing up to 30 client accounts simultaneously across a wide range of industries including e-commerce, real estate, mortgage, lifestyle, and service-based businesses. His experience spans both agency and direct-client environments, supporting businesses across the USA, UK, Australia, Canada, Singapore, and China.

He has extensive expertise in Meta Ads and Google Ads, handling the entire campaign lifecycle—from market research, competitor analysis, strategy development, campaign setup, optimization, reporting, and scaling. David also brings a broader digital marketing background with experience in website development, CRO, SEO, automation, CRM management, email marketing, and analytics, making him a well-rounded performance marketer.

Media Buying & Performance Marketing

• Meta (Facebook & Instagram) Ads
• Google Ads
• LinkedIn Ads
• TikTok Ads
• Full-cycle campaign planning, execution, optimization, and reporting
• Budget management (managed monthly ad spend up to USD 20,000)
• Campaign scaling and performance optimization
• A/B testing (ad creatives, copy, and bidding strategies)
• ROAS, CTR, CPA, CPC, and conversion analysis

Digital Marketing

• Lead Generation
• E-commerce Marketing
• Conversion Rate Optimization (CRO)
• Email Marketing
• Social Media Management
• Basic SEO (On-page SEO)

Analytics & Tracking

• Google Analytics
• Google Tag Manager
• Google Merchant Center
• Conversion Tracking
• Audience Behavior Analysis

Website & Funnel Development

• WordPress
• Shopify
• Wix
• Funnel Creation
• Landing Page Optimization

CRM & Marketing Automation

• GoHighLevel
• Klaviyo
• Marketing Automation
• Email Workflows

Creative & Design

• Canva
• Banner and Ad Creative Development
• Graphic Design for Paid Campaigns

Research & Competitive Analysis

• SEMrush
• SpyFu
• Keyword Research
• Competitor Analysis

Client & Account Management

• Multi-account Management (up to 30 accounts)
• Performance Reporting
• Agency Collaboration
• Direct Client Communication with CEOs and Business Owners

David has accumulated more than six years of experience in digital marketing, with his entire career focused on media buying and paid advertising across Meta and Google Ads. Working primarily within marketing agencies, he has managed multiple client portfolios simultaneously, supporting businesses from various international markets including the United States, United Kingdom, Australia, Canada, Singapore, and China.

His responsibilities cover the complete media buying process, beginning with understanding the client's business objectives, conducting competitor and keyword research, planning campaign strategies, preparing ad creatives and copy, launching campaigns, monitoring daily performance, optimizing underperforming campaigns, and reporting on key marketing metrics. He regularly tracks KPIs such as ROAS, CTR, CPA, and conversion performance to ensure campaigns achieve their objectives.

In addition to paid advertising, David has experience in website development using WordPress, Shopify, and Wix, along with conversion rate optimization, email marketing, CRM automation through GoHighLevel, Google Analytics, Google Tag Manager, Merchant Center management, SEO, and social media marketing. His broad technical knowledge enables him to support the entire customer acquisition funnel rather than focusing solely on paid traffic.

One of his notable accomplishments includes managing a monthly advertising budget of approximately USD 20,000 for a large China-based e-commerce company. He also shared that he has achieved campaign results of up to 18x ROAS, with lead generation performance varying based on budget and market conditions. Throughout his agency career, he has handled as many as 30 active client accounts while maintaining campaign performance across multiple industries.

• David has been working for more than 6 years. He took up a Bachelor of Science in Information Technology and started his career as an IT Support. Eventually, he ventured to remote work where he specialized in digital marketing. He worked with a number of offshore clients engaging in various industries where he proficiently performed the following:
  • Digital Marketing 
  • Running paid campaigns in Facebook, and Google 
  • Lead generation
  • Customer Service
  • Digital advertising and marketing
  • Traffic monitoring and analysis
  • Social media marketing and management
  • API development
  • Software and IT support
  • Competitor analysis
  • Email marketing
• He has a year of on-page SEO experience.
• He had already managed and set up campaigns for lead generation, brand awareness, and sales conversion 
• He had handled multiple accounts and has managed budget around 
  • 2000 USD for Google Ads 
  • 450 USD for Facebook Ads 
• He used applications and tools like
  • Google Workspace
  • Google Tag Manager
  • Google Data Studio
  • Meta Ads
  • Microsoft Standard and 365
  • Microsoft Teams
  • Slack
  • WordPress
  • Salesforce
  • Klaviyo
  • MailChimp
  • Amazon
  • Shopify
  • GoHighLevel
  • Hubspot
  • Social media platforms such as FB, LinkedIn, and Pinterest.
  • SemRush 
  • Ahrefs 
  • Spyfoo
  • Canva
  • Capcut
  • Vismio 
• Fond of upscaling, he attended online courses and training where he received numerous certificates. Below is the list of certificates he possesses:
  • Google
    • Google Analytics Individual Certification
    • Google Ads - Measurement Certification
    • Google Ads - Search Certification
    • Google Ads - Display Certification
    • Google Ads - Video Certification
    • Google Ads - Shopping Certification
    • Google Ads - Aps Certification
    • Google My Business
  • HubSpot
    • HubSpot Academy SEO Certified
    • Social Media Certified
    • Content Marketing Certified
    • Digital Advertising Certified
    • Friction Sales Certified
    • Sales Enablement Certified
    • Email Marketing Certified
    • Inbound Marketing Certified
    • Inbound Sales Certified
  • TikTok
    • Ads Manager 101
• He can start immediately and is willing to work on any shift, either part-time or part-time.

Predictive Index Behavioral Profile - Scholar

Strongest Behaviors

• Strongly formal and reflective; a cool, sometimes withdrawn person who’s often deep in thought. Very skeptical of new people, requires substantial “proof” to build trust in someone.
• Extreme precision, sometimes perfectionistic; strong follow-through to ensure tasks are completed exactly in accordance with quality standards.
• Nearly exclusive focus on technical, rather than social issues. Very disciplined, specific thinking about what needs to be done, how to do it perfectly, and how to avoid pitfalls. Makes and checks an execution plan that is followed literally.

• Technical Expertise: Proficient in accounting software (QuickBooks, Salesforce, SAP), financial statement preparation, and multi-state sales tax compliance.
• Process Optimization: Adept at documenting and streamlining workflows, contributing to knowledge sharing and operational consistency.
• Team Leadership: Strong mentoring skills, effectively training new employees on systems and best practices.
• Client Management: Exceptional at onboarding, maintaining communication, and addressing client concerns, ensuring satisfaction and compliance.
• Attention to Detail: Demonstrates accuracy in managing high-volume transactions, reconciliations, and regulatory reporting.
• She is able to start immediately.

• Driven to protect the company against risk by thoroughly leveraging their background and strictly following “the book.”
• Cautious; follows a well-established and proven plan to avoid making mistakes. Does the background research necessary to have proof to support decisions before action is taken.
• Detail-oriented and accommodating; most comfortable working as part of a well-dened team for which they produce high-quality output and decisions.
• Unhurried and deliberate, stable and will do things using the established process; nds it dicult to change these systems.
• Dependable, consistent and needs familiar environments and coworkers to be most productive.
• Cooperative, easy-going, and agreeable in getting along with others. A focused, uncritical listener who won’t “rock the boat.”

Katrina is a very conscientious and disciplined person; particularly careful, thorough, and accurate in their work. This individual is exacting and strives to produce results that precisely meet the established goals. Works best where there are clear standards, expectations, reporting relationships and measurements for the work. Katrina Marie will depend upon professional training, their own experience, or management leadership, to provide those standards and the structure needed for their work.

Katrina Marie is unselsh, motivated by a strong sense of duty. Derives satisfaction from doing good work for the company or the team, and values recognition of their dedication and specialized skill. Cautious; takes work responsibilities very seriously. Does things the established or conventional way, and will make changes only when convinced, with hard evidence, that the new way will be better. In rolling out new changes, Katrina Marie will be very tactical, thinking through exactly how it should be done, creating a complete plan, and having solutions to possible pitfalls. Decisions will be equally well thought-out.

• Jeson has a degree in information technology.
• He worked as an Android/IOS developer.
• He is responsible for developing, testing and maintaining android applications
• He has experience in making app and uploading it to Google play store.
• He is assigned to the application development and maintenance.
• He is assigned to MacOs desktop application development and maintenance.
• He is proficient in using:
  • C#  - 1yr
  • Visual studio - 1yr
  • Java - 4yrs
  • Kotlin - 4yrs
  • Swift - 1yr
  • Xcode - 1yr
  • Xamarin - 6months
  • Firebase - 4yrs
  • Oracle - 6months
  • MYSQL - 5yrs
  • MongoDB - 6months
  • Azure devops - 1yr
  • Github - 1yr
  • JSON -5yrs
  • RESTful API - 5yrs
  • CSS - 5yrs
  • HTML - 5yrs
  • React Native - 5yrs
  • React JS - 3yrs
  • Flutter - 3yrs
• He can start ASAP and open for full time position

• Unhurried and deliberate, stable and will do things using the established process; finds it difficult to change these systems. Dependable, consistent and needs familiar environments and coworkers to be most productive.
• Cooperative, easy-going, and agreeable in getting along with others. A focused, uncritical listener who won’t “rock the boat.”
• Cautious; follows a well-established and proven plan to avoid making mistakes. Does the background research necessary to have proof to support decisions before action is taken.

Helpful, patient, and stable; works steadily and consistently. Respectful of established processes, standards, and policies, they will work within those standards to ensure repeated successes and high-quality results. Jeson has the patience and tolerance required for routine work and can be relied on to do such work consistently and in a relaxed manner. Prefers having, and following, a well thought-out process to ensure success. If they are responsible for establishing the process, they will do so in a thoughtful, methodical manner, paying close attention to details and time-honored successes. Once established, they’ll expect that the process be followed consistently.

Will focus on the details of the work and will handle them with somewhat better than average accuracy. In work involving repeated contact with people, Jeson will be pleasant, agreeable, and supportive. Derives satisfaction from helping others and likes to feel part of a secure team.

Michelle Bernice Garcia has a robust background in social media management and marketing, with significant experience in project management, graphic design, and administrative tasks. Her proficiency with various tools and readiness to start immediately make her a strong candidate for roles in marketing and social media management.

Evaluation Comments:

• Michelle has a diverse background in social media management, tech support, and tutorial services.

• She has experience in multiple industries and is capable of handling a wide range of tasks from community management to video editing.

• She is knowledgeable in various tools and is ready to start immediately.

Key Strengths:

• Social Media Management: Advanced skills in managing and marketing on social media platforms.

• Project Management: Proficient in planning, executing, and managing projects.

• Graphic Design: Skilled in creating visual content for various platforms.

• Administrative Support: Strong administrative skills including appointment setting and general admin tasks.

• Training and Development: Experienced in coaching and training.

Technical Expertise:

• Tools: Canva, Google Suite, MS Apps, Vegas Pro, Adobe Premiere, Asana, Trello, Buffer, Hootsuite, ClickUp

Strongest behaviors:

Proactivity, assertiveness, and sense of urgency in driving to reach personal goals. Openly challenges the world.

Independent in putting forth their own ideas, which are often innovative and, if implemented, cause change. Resourcefully works through or around anything blocking completion of what they want to accomplish; aggressive when challenged.

Summary:

Michelle Bernice is a confident, independent self-starter with competitive drive, initiative, a sense of urgency, and the ability to make decisions and take responsibility for them. Can react and adjust quickly to changing conditions and come up with ideas for dealing with them.

Her drive is purposeful, directed at getting things done quickly. She is an individual who responds positively and actively to challenges and pressure, and has confidence in their own ability to handle novel problems and people. An outgoing, poised person, a lively and enthusiastic communicator, tending to be a little more authoritative than persuasive in style. Talks briskly, with assurance and conviction and is a stimulating influence on others, while being firm, direct, and self-assured in dealing with them.

• Bernz started her professional career in tutorial services in 2008.
• She also had her career as a tech support in Xbox in a BPO set-up.
• She then ventured into social media management and marketing for 4 years. She has worked with several industries on telecommunication, BPO and hospitality.
• She is able to perform the following tasks:
  • Community Management
  • Social Media Management
  • Social Media Marketing
  • Graphic Design
  • Email Marketing
  • Project Management
  • Video Editing
  • Appointment Setting
  • Admin Tasks
• She is knowledgeable on the following tools:
  • Canva
  • Google Suite
  • MS Apps
  • Vegas Pro
  • Adobe Premiere
  • Asana
  • Trello
  • Buffer
  • Hootsuit
  • ClickUp
• She is ready to start immediately.

• Carmela started in the BPO industry for 4 years. She was able to do fraud analysis, record handling, customer service, financial management and email support.
• She then transitioned as a virtual assistant where some of her responsibilities include:
  • data entry
  • outbound calls to prospective client
  • appointment setting
  • recruitment
• She has became a healthcare virtual assistant where she performs the following:
  • inbound and outbound calls to and from patients
  • liaise between patients and providers
  • appointment setting
• She did recruitment for licensed practical nurses, certified nursing assistants and nurses in the US. She did end to end recruitment:
  • job posting
  • credentialing
  • interviewing
  • onboarding
• She is knowledgeable on the following tools:
  • Kamana
  • Jazz HR
  • ZipRecruiter
  • Nurses.com
  • Indeed
• She is ready to start after a week.

Predictive Index Behavioral Profile - Individualist

Strongest Behaviors:

• Private, serious, introspective, and reserved. Takes time to connect to and trust new people.
• Focused; can concentrate on the task at hand for long periods. Quickly notices and understands technical matters more than social ones. Consistent and patiently thoughtful.
• Works at a steady, unwavering pace; most comfortable with familiar processes, environments, and co-workers. Doesn’t easily change.

Carmela is independent and individualistic in thinking and behavior. Has strong ideas and opinions and expresses them with confidence and certainty.

Having a willingness to take risk,  Carmela is likely to develop and act on ideas that are distinctly new or unconventional. This is a creative and nonconformist personality.

In expressing and acting on her ideas, she is determined and persistent and has the kind of confidence and nerve involved in initiating innovation or change. Very determined and persistent, once a goal is set she’ll generally push hard to reach it, regardless of the goal’s popularity with others. Undaunted by criticisms or failures.

• Jona is a Certified Public Accountant with 10 years of relevant experience. She was employed within the BPO, accounting firm, and real estate industries in progressive roles. She showcased her expertise in different accounting functions to clients based in Australia and Singapore. In addition, she also provided consulting services to local clients for 2 years where she got exposed to royalty reporting for a real estate client.
• She is proficient in supporting, but not limited to, the following:
  • General Accounting
  • Reporting Analysis
  • Budgeting
  • Taxation
  • Bookkeeping
  • Accounting Reconciliation
• She used numerous applications and software such as JDE, Xero, IFCA Property Plus, QuickBooks Desktop, SAP, MS Excel, MYOB, Sleek ERP, Dext/Receipt System, HubDoc, Zendesk, Front, Slack, and MS 365.
• She is a certified Xero Advisor.
• She can start immediately, prefers the day shift, and is open to either a part-time or full-time position.

• Driven to achieve operational efficiencies: thinks about what needs to be done and how it can be done as fast as possible while maintaining a high-quality outcome. Impatient with routines.
• Task-focused; quickly notices and pushes to fix technical problems, assertively cutting through any personal/emotional issues. Has aptitude to spot trends in data or figure out how complex systems work.
• Independent, analytical, critical, and creative thinking and action; little need for external validation before action. Private.

• Mick has been in the Software Development field for over 8 years, 5 years were on Android development
• He was able to create apps from the scratch 
• He also did the submission process to Play Store, review codes, creating new functions and features and bug fixing
• He's adept at the following:
  • Kotlin - 4 years
  • Java - 3 years
  • Restful API
  • MVVM for Android
  • GIT  - 4 years
  • VBA
  • VB.NET
  • C++
  • AGILE Development
• He can start in 2 weeks

Predictive Index Behavioral Profile - Specialist

Strongest Behaviors

• Cautious; follows a well-established and proven plan to avoid making mistakes. Does the background research necessary to have proof to support decisions before action is taken.
• Detail-oriented and accommodating; most comfortable working as part of a well-defined team for which they produce high-quality output and decisions.
• Careful with rules; precise, "by the book", fast-paced, and literal in interpreting rules, schedules and results.

Behavioral Summary

Mick Jason is a very conscientious person, particularly attentive to, careful of, and accurate with the details involved in the job. Identifies problems, and enjoys solving them, particularly within his own area of expertise.

Reserved, serious, and always concerned with the exact correctness of the work. Self-discipline, sense of duty, and respect for authority and tradition are strong qualities in Mick Jason, who takes responsibilities very seriously.

• Aubrey started her career in BPO for 8 years.
• She became a customer service representative where she handled basic inquiries from the customers, handle billing inquiries and became a helpdesk support.
• He also had an experience with eBay where she became a mentor and got the opportunity to become a coach.
• She did the following as a coach:
  • generating reports
  • taking over escalations
  • troubleshooting
  • appeals
• She is knowledgeable on the following tools:
  • Microsoft Powerpoint
  • Microsoft Excel
  • Microsoft Office
• She is ready to start after 2-weeks.

• Phone support, both inbound and outbound
• Email and chat support
• Order replacement and refund
• Order tracking and status check
• Basic troubleshooting of account-related concerns

• Shopify
• ShipStation
• Gorgias
• Stern
• CRM
• AirTable

• Sarah has over 4 years of experience as an Admin Assistant, Legal Assistant, Appointment Setter, and Executive Assistant
• She's skilled also with
  • Customer Handling
  • Executive Support
  • Admin tasks such as creating reports, scheduling meetings, and so on.
  • Calendar Management
  • Email Management 
  • Appointment Setting
  • Social Media Marketing
• She catered to clients where some are based in Canada, US, Utah
• Adept with using tools like:
  • Outlook 365
  •  Asana
  • CRM: Podio, Pipedrive
  • MS Teams
  • Slack
  • MS Office (Word, Excel)
• Available to start ASAP.

• Icee has been working since 1999 and has handled roles such as Passenger Service Agent, Saudi Airlines, Travel Counselor, American Express Travel, Travel Fulfillment Specialist, Subject Matter Expert, Senior Travel Consultant, Crew Operations Supervisor cum Travel Coordinating Supervisor and Customer Service Representative for travel account within BPO and travel agency industries.
• She honed her skills in customer service, admin support, handled new and existing reservations for flights, hotels, and cars, ticket issuance, coordination, flight booking, reservations, scheduling, refunds, and cancellation processing. Also, she has extensive knowledge in seafarers contracts, visa documentation, fares computation, and other complex itineraries.
• Has handled travel accounts since 2002 under the US.
• Well versed with the following software tools:
  • Sabre 360
  • Sabre Red
  • MS Office
  • Linux
  • Sea crew System
  • Emplaza Database
  • World span  Amadeus
  • Abacus
  • Apollo
  • Galileo
• She can start Immediately.

• Extreme precision, sometimes perfectionistic; strong follow-through to ensure tasks are completed exactly in accordance with quality standards.
• Nearly exclusive focus on technical, rather than social issues. Very disciplined, specific thinking about what needs to be done, how to do it perfectly, and how to avoid pitfalls. Makes and checks an execution plan that is followed literally.
• Cautious; follows a well-established and proven plan to avoid making mistakes. Does the background research necessary to have proof to support decisions before action is taken.
• Focused; can concentrate on the task at hand for long periods. Quickly notices and understands technical matters more than social ones. Consistent and patiently thoughtful.

Ma Icee Vela is thoughtful, disciplined, and particularly attentive to, careful of, and accurate with the details involved in the job. Identifies problems, and enjoys solving them, particularly within their area of expertise. Works at a steady, even pace, leveraging their background for the betterment of the team, company, or customer.

With experience and/or training, she will develop a high level of specialized expertise. Serious and dedicated to the job and the company.Her work pace is steady and even-keeled, and she's motivated by a real concern for getting work done thoroughly and correctly. Discipline and circumspect thinking will lend caution to her decision-making; Ma Icee Vela plans ahead, double checks, and follows up carefully on decisions and actions.

• Outbound selling
• Product training
• Customer service

• MS Word
• MS Excel 
• Avaya