Myrtle is a graduate of AB Journalism. She has more than 5 years of working experience in Accounting, Offshoring, SaaS, Systems-based, Real estate, and e-commerce companies. She considers writing, and Google search side as her line of expertise. Her professional journey started as an Associate Publishing Specialist where she mostly handled administrative-related tasks like data entry, proofreading, and project coordination, then she transitioned to leading projects end-to-end and collaborating with multinational vendors in the US and India. In 2018, she had the opportunity to explore the digital marketing field where she became an SEO Specialist focusing on link-building. Then she progressed doing Technical SEO, copywriting, keyword research, website management, and lead generation. Fast forward to 2019, she became a Social Media manager and handled multiple campaigns for an e-commerce brand. In 2021, she performed the role of SEO & PPC Marketing Specialist where she is at the forefront of developing campaigns and implementing effective paid search for Australian clients. 
One of the highlights of her career was when she helped a SaaS company from having zero to less than 38 user-based to 400+ app registrations in just a month by doing pay-per-click campaigns.  
She was also able to secure a Google Ads Search Certification from Google Digital Academy. 
She is proficient in using the following:

• Hubspot
• Zoho 
• Google Analytics
• Google Search Console
• SEMrush
• AHrefs
• Moz
• Mailchimp
• Meta Ads
• Google Ads

She can start immediately and is amenable to working on a morning shift for both full-time and part-time roles.

Predictive Index Behavioral Profile - Operator

Strongest Behaviors

• Focused; can concentrate on the task at hand for long periods. Quickly notices and understands technical matters more than social ones. Consistent and patiently thoughtful.

• Driven to protect the company against risk by thoroughly leveraging their background and strictly following “the book.”
• Detail-oriented and accommodating; most comfortable working as part of a well-defined team for which they produce high-quality output and decisions.

Behavioral Summary
Helpful, patient, and stable; works steadily and consistently. Respectful of established processes, standards, and policies, she will work within those standards to ensure repeated successes and high-quality results. Myrtle has the patience and tolerance required for routine work and can be relied on to do such work consistently and in a relaxed manner. Prefers having, and following, a well thought-out process to ensure success. If she is responsible for establishing the process, she will do so in a thoughtful, methodical manner, paying close attention to details and time-honored successes. Once established, she’ll expect that the process be followed consistently.