Industry:Consulting (Business & Management)Employment Period:January 2023 to January 2025 (24 Months)Duties and Responsibilities:Partnered with clients across a diverse range of industries, providing strategic guidance and hands-on support in areas such as human resources, marketing, business development, and
administration. Collaborative efforts spanned multiple continents, including Australia, North America, and the UK, and played a key role in initiatives that drove substantial growth and profitability for the clients. Responsibilities include:
Human Resources Management:
• Manages the onboarding process for new hires in Information Technology and Business Development roles.
• Tracks documentation requirements for compliance with each role.
• Drafts Standard Operating Procedures (SOPs) for clients in the recruitment industry, creating a single reference guide for employees.
• Processes weekly payroll for client contractors assigned to client stakeholders.
• Reviews and revises candidate resumes to ensure they align with the company's SOPs and follow the correct resume format.
• Plans employee engagement activities for client contractors. Ensures that all employees
are "fit for duty," adequately trained, and capable of performing their assigned tasks.
Marketing:
• Curated engaging content for Human Resources clients, driving brand awareness and establishing thought leadership on LinkedIn through strategic planning and scheduling.
• Developed comprehensive marketing plans, focusing on optimizing client's digital
presence to drive business growth.
• Executed a successful lead generation campaign for a fitness industry client, generating 10,000 qualified leads and converting 30% into sales calls through targeted pitching strategies.
• Crafted and executed effective email marketing campaigns using Klaviyo and MailChimp for clients in the real estate and cosmetic industries. Ensured that each
campaign aligned with the client's brand messaging and promotional goals. Additionally, managed client contacts, tracking bounce and click-through rates, subscribers, and
unsubscribes.
• Provided efficient website maintenance for clients, handling minimal edits and updates on WordPress and Shopify platforms.
• Manages the social media accounts of clients from the cosmetics industry creating engaging content to increase brand awareness.
• Drives brand awareness and engagement through strategic digital design, creating impactful brochures, posters, and digital ad campaigns aligned with brand goals and content timelines.
• Developed engaging online ads that drive brand visibility and nurture potential customers into leads.
Business Development
• Created multiple PowerPoint presentations for clients in the Human Resources -Organizational Design industry ensuring that the presentations met the qualifications of the stakeholders and the target audience.
• Crafted an organizational development plan based on the challenges of the client’s
stakeholders with challenges in the organization specifically in the human resources
department.
• Collaboration with the client on how to strategize process improvements for the stakeholder’s company.
Admin Assistance
• Prioritizes and manages client emails and calendars, ensuring timely response to high-importance tasks.
• Schedules consultations, seamlessly matching client and staff availability.
• Handles company invoices and expenses, maintaining accurate records and ensuring smooth financial operations.
• Systematically organizes company documents and reports, facilitating efficient information retrieval and analysis
Strongest Behaviors
Tracy is a very conscientious person, particularly attentive to, careful of, and accurate with the details involved in the job. Identifies problems, and enjoys solving them, particularly within own area of expertise.
With experience and/or training, Tracy will develop a high level of specialized expertise and efficiency. Disciplined and dedicated to the job and the company. Work pace is somewhat faster-than-average, and Tracy is motivated by a real concern for getting work done on time and correctly. Discipline and circumspect thinking will lend caution to decision-making; plans ahead, double checks, and follows up carefully on decisions and actions.