Industry:Entertainment / MediaEmployment Period:October 2023 to February 2024 (4 Months)Duties and Responsibilities:Operations Manager: ·
Managing and overseeing the day-to-day operations and maintaining a high level of customer satisfaction. Collaborating with the IT department to ensure the smooth running of the software and hardware systems, as well as managing the network infrastructure.
Developing and implementing strategies.
Ensuring the security and integrity of the company’s financial transactions, including managing payment processing systems and implementing fraud prevention measures. Collaborating with Affiliates and customer support teams to develop and implement promotional campaigns, loyalty programs, and customer retention strategies.
Managing a team of operations staff, including supervising their performance, providing training and development opportunities, and addressing any issues or concerns that arise.
Staying up to date with industry trends and best practices to ensure the business remains competitive and compliant.
Marketing Manager:
Developing and implementing marketing strategies that align with overall business objectives, such as increasing brand awareness, driving traffic to the website, or generating leads for customer acquisition.· Collaborating with the content creation team to ensure that marketing materials are consistent with the casino's brand identity and messaging across all channels.
Managing marketing campaigns across multiple channels (e.g., email marketing, social media marketing) to maximize ROI.
Monitoring marketing metrics such as conversion rates, click-through rates, and customer acquisition costs to measure the effectiveness of marketing campaigns and inform future strategy development.
Staying up to date with marketing trends, best practices, and platform updates to ensure that marketing strategies remain effective and relevant over time.